Purple Maiʻa


Pitch Boot Camp for Hawaiʻi Businesses

Pākōlea Product Showcase

Friday, May 27, 2022

About the Program

Pākōlea is a pilot program being offered for the first time by the Native Hawaiian Hospitality Association in partnership with the Purple Maiʻa Foundation, the organization that’s brought the local business community resources like the Purple Prize and Hawaiʻi FoundHer since 2016.

Pākōlea aims to provide local small business owners with opportunities to

  • Practice and refine your sales pitch
  • Receive feedback on those pitches from advisors and peers
  • Build relationships and connections with distribution partners 
  • Learn valuable lessons about partnering with distributors from experienced subject matter experts
  • Connect with other values-aligned local entrepreneurs at a similar stage of business
Pākōlea workshop

Who is Pākōlea for?

For Local Small Business Owners who:

  1. Consider distribution partnerships to be a necessary part of their business’ growth plans or
  2. Are already ready to establish local or regional distribution partnerships

When does Pākōlea take place?​

Virtual Meetings on Mondays, Wednesdays, and Thursdays at 12-1pm

In-Person Hōʻike on May 26-28 on Oʻahu

What happens in Pākōlea?

Pākōlea includes a 1-month-long, intensive, cohort-based virtual program followed by an in-person Hōʻike (showcase) on Oʻahu, where you’ll have the opportunity to present a pitch to buyers and representatives from local and regional retailers, receive feedback, and network. 

Every week during the virtual program, you’ll have an opportunity to pitch fellow cohort members, pitch invited advisors, and receive a ton of feedback that will help you improve your pitch significantly from week-to-week. 

Each week you’ll also have the opportunity to learn from experienced entrepreneurs and experts about critical topics that will prepare you to navigate distribution partnerships in the future. 

How to Apply

Step 1

Mail a physical sample to Purple Maiʻa Foundation at: 

98-820 Moanalua Rd. #15-547, Aiea, HI 96821

(email Darien at darien@purplemaia.org if your sample is perishable or cannot easily be mailed)

Step 2

Complete our online interest form by clicking on the button below. A copy of your “sell sheet” will be required.

Both steps need to be completed by April 18, 2022 in order to be eligible for participation in the program.


About 4 weeks. 12 hours of virtual meetings. Hōʻike takes place over 3 full days at the end of the program.

Yes. You can provide any marketing or sales materials like a pitch deck or signage.

Our goal is to broker connections, not deals. If the opportunity arises, we’re happy to put you in touch with advisors/mentors in our network to provide advice that could help you navigate the opportunity.

Outside of building pilina with 19 other cohort members, having 18 opportunities to pitch and receive feedback, and having the chance to connect with 10+ local and regional buyers, participants will have access to the Hawaiʻi FoundHer’s robust Online Resource Library, which includes training videos on topics like Packaging and Labeling, Employment Law, Ecommerce, Branding and Marketing, and Finance.

About the Native Hawaiian Hospitality Association

The Native Hawaiian Hospitality Association works at the intersection of Hawaiʻi’s visitor industry and local businesses to reduce capital flight and maximize the benefits of tourism to our community. They do this by supporting local businesses from concept to execution, by helping connect vendors and service providers with opportunities in the visitor industry, and through robust partnerships.

Learn More


Darien Siguenza

Darien Siguenza

Program Director, Hawaiʻi FoundHer
Kanoe Takitani-Puahi

Kanoe Takitani-Puahi

Director of Programs, NaHHA
Alec Wagner

Alec Wagner

Strategic Projects Lead

Mālia Sanders

Executive Director, NaHHA